Agencies - Communicate Online
Agencies

Gambit Communications appoints Bassel Barakat as Senior Director

Gambit Communications has appointed Bassel Barakat as Senior Director, tasking him with overseeing key clients as the independent agency expands its portfolio. Barakat brings over 12…

AGENCIES

Omnicom Media tops RECMA rankings, leads globally and across all regions

Omnicom Media has been named the best performing global media group in the latest Network Diagnostics report by RECMA, ranking first both globally and across North…

AGENCIES

How KFC Arabia and TBWA\RAAD turned TikTok trend into GOAT win

When KFC Arabia and TBWA\RAAD picked up TikTok’s highest creative honor, the G.O.A.T. award, the recognition marked more than a standout campaign. It reflected a shift…

AGENCIES

Expo 2030 Riyadh appoints OMD MENA as lead media agency

Expo 2030 Riyadh has appointed Omnicom Media Group agency OMD MENA as its lead media agency following a competitive pitch process. The global event, which will…

AGENCIES
Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
+

Creators becoming full media channels for brands, says Publicis Groupe Chief Content Officer

The creator economy has moved from being a branding solution to a full end-to-end media solution — a core commerce and performance layer for brands, says…

AGENCIES

FP7 McCANN promotes Cynthia Sarkis to Regional Head of Creative Hub MENAT

FP7 McCANN has promoted Cynthia Sarkis to Regional Head of Creative Hub for the MENAT region, expanding her responsibilities to oversee the agency’s creative hub operations…

AGENCIES

M+C Saatchi Sport & Entertainment ME Appoints Scott Grayston as PR Director

M+C Saatchi Sport & Entertainment Middle East has appointed Scott Grayston as PR Director, strengthening its regional leadership across sport, culture, entertainment and major event communications.…

AGENCIES

BBDO Leads Super Bowl 60 With Most Ads as Omnicom Network Expands

BBDO emerged as the most prolific creative agency at Super Bowl 60, producing the highest number of ads during this year’s Big Game. The Omnicom-owned network…

AGENCIES

WPP plans creative overhaul under new CEO amid AI disruption

Britain’s WPP is preparing to reorganise its creative advertising operations by bringing its three main agencies under a single umbrella, according to a report by the…

AGENCIES

The Architects of Trust: How PR and Marketing Agencies Are Redefining Influence in the GCC

Hoda Rizk As the creator economy grows, PR and marketing agencies are quietly becoming its most powerful architects. What began as execution and talent coordination has…

AGENCIES

Publicis’ MENA business drives 10.8% growth as 2025 results beat expectations

Publicis Groupe’s operations in the Middle East and Africa delivered double-digit organic growth in 2025, emerging as one of the strongest regional contributors to the French…

AGENCIES

Global ad leaders boost AI, entertainment spend: dentsu report

Global marketing leaders are rapidly reshaping their strategies as artificial intelligence becomes a core responsibility alongside revenue growth and customer satisfaction, according to a new report…

AGENCIES

MCN MENAT and Its Agencies Named Among MENAT’s Best Places to Work in 2025

Dubai — MCN MENAT, part of the Omnicom network, along with its family of agencies across the Middle East, North Africa and Türkiye (MENAT), has been…

AGENCIES
Trends
Advertising Agency Brand Campaign Marketing Adtech Martech Ai B2B B2C Appointments Client Win Gcc Cmo Data