Tourism - Communicate Online
Tourism

Why most destinations will recover slowly, and how to avoid it

In periods of uncertainty, there is often pressure to discount in order to stimulate demand. While this can have short-term effects, it tends to weaken long-term…

THE-VIEW

Dubai boosts marketing push to protect global image amid regional tensions: report

Dubai has intensified its global marketing and communications efforts to reinforce its reputation as a safe tourism and business hub despite security concerns arising from the…

NEWS

3 UAE landmarks make TIME’s Greatest Places listing, reinforce country’s resilient tourism brand

Three prominent destinations in the United Arab Emirates — the luxurious beachfront resort Jumeirah Marsa Al Arab in Dubai, the cultural landmark Zayed National Museum in…

NEWS

GCC Outbound Tourism Market Seen Reaching $138 Billion by 2033: IMARC Group

The GCC outbound travel and tourism market is projected to grow from $70.46 billion in 2024 to $138.06 billion by 2033, according to the latest research…

NEWS
Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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Buffalo launches multimillion-dollar tourism rebrand to boost national appeal

Buffalo, New York, has unveiled a major new tourism brand and advertising campaign as part of efforts to revitalise its visitor economy and reshape perceptions of…

NEWS

2025 in Review: How Travel Advertising Redefined UAE Tourism Marketing

As 2025 draws to a close, the UAE’s tourism and digital marketing landscape stands transformed — shaped by record visitor numbers, experience-led travel demand, and a…

NEWS

Georgia’s tourism marketing privileges experiences over ads: Elene Gogelia

Experience-led marketing elevates the goal from delivering information to fostering connection, writes Elene Gogelia, Chief Coordinator of Brand Development at the Georgian National Tourism Administration. Modern…

NEWS

Yas Island bets on fandom as it revamps destination marketing

Yas Island’s marketing engine is no longer selling a destination—it’s engineering cultural relevance. In an interview with Communicate, Badr Bourji, Senior Vice President of Marketing at…

NEWS

AlUla Moments Reveals 2025-2026 Calendar: A Year of Culture, Music, and Discovery in Arabia’s Timeless Oasis

A year-round line-up reflects AlUla’s evolution into a world-class destination for culture, music, heritage, wellness, sport and adventure.

NEWS

Adpro Evokes AI-Generated Images for New Jordan Tourism Board Campaign

Work activates the recent AI craze of converting text to image.

NEWS

Google Reveals 10 Most-Visited Places on Street View in the MENA Region

Google unveils a list of the most visited locations across the MENA region. The list has been traced from the Street View on Google Maps that offers panoramic, street-level…

NEWS

How to Adapt Communications Strategies to Support the Ailing Tourism Industry

W7Worldwide's Crisis Communications Division developed a 7-step guide for communications strategies to rebuild the tourism & hospitality industry post-Covid-19.

NEWS

How Digital is Transforming the Tourism Industry

By Elías Jabbe The ongoing impact of digital on the tourism industry in the Middle East, Africa and South Asia emerged as a popular topic of…

NEWS
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