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Saudi music company MDLBEAST cancels Soundstorm 2026, festival to return in 2027

Saudi music entertainment company MDLBEAST has cancelled this year’s edition of its Soundstorm music festival in Riyadh, which was scheduled to take place in December. The…

NEWS

LIONS to launch Riyadh event in 2027 as it expands Middle East presence

LIONS, the organization behind Cannes Lions, Effie, Contagious and WARC, will launch LIONS Riyadh in December 2027 as part of an expansion of its regional presence…

NEWS

Saudi Arabia’s media migration gathers pace as Riyadh pulls the industry home

Saudi Arabia’s media industry is undergoing a structural shift that is steadily moving the centre of gravity of the Arab media business from Dubai to Riyadh.…

INSIGHTS

The $1.3 million sqm retail bet that could redefine shopping in Saudi Arabia

Saudi Arabia’s plan to add more than 1.3 million square metres of lifestyle retail space across Riyadh and Jeddah by 2027 is about far more than…

INSIGHTS
Branded

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff
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Effie Awards Saudi Arabia to debut in Riyadh on June 11

 NordStella, in partnership with Effie Worldwide, has announced the launch of the first-ever Effie Awards Saudi Arabia, set to take place in Riyadh on June 11,…

NEWS

Saudi luxury business hotel Atheel to open in Riyadh’s KAFD in Q4 2026

A new Saudi luxury business hotel, Atheel, is set to open in the fourth quarter of 2026 in Riyadh’s King Abdullah Financial District (KAFD), marking the…

NEWS

Dubai and Riyadh are turning into the world’s ultimate luxury destinations: report

The global luxury industry is entering a new phase of “profitable resilience,” with the Deloitte’s Global Powers of Luxury 2026 identifying the Middle East as the…

BRANDS

Rewiring growth: Inside the conversations shaping the future of GCC marketing

Something fundamental has shifted. Across the GCC, growth is no longer just a function of market dynamics. It is being engineered—at the intersection of state ambition,…

NEWS

Expo 2030 Riyadh appoints OMD MENA as lead media agency

Expo 2030 Riyadh has appointed Omnicom Media Group agency OMD MENA as its lead media agency following a competitive pitch process. The global event, which will…

AGENCIES

MENA creators go global: Dubai and Riyadh talents join TikTok’s Discover List 2026

TikTok has named two Arab creators – Dubai-based food creator Ramy Soli and Riyadh-based culture shaper Yasmeen Al Shafai – to its global Discover List 2026,…

NEWS

FP7 McCANN KSA strengthens leadership with new strategy and creative hires

FP7 McCANN Riyadh has announced two senior leadership appointments as part of its efforts to strengthen strategic and creative capabilities amid growing client demand in Saudi…

NEWS

Mobily Marks 20 Years With New Brand Platform ‘Ever Closer’

Riyadh, Saudi Arabia – Saudi telecom operator Mobily has marked its 20th anniversary with the launch of a new long-term brand platform, “Ever Closer – منك…

NEWS
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