As the ink dries on the global deal creating the world’s largest marketing communications group, the industry’s gaze has shifted to a complex chessboard:…

The restructuring isn’t just about consolidating brands — it’s also being justified on economic grounds. Omnicom acted quickly after acquiring Interpublic Group. The company…

OMG MENA has announced the promotion of Elie Bachaalani to Chief Investment Officer of OMG MENA, from his current role of Executive Director-Investments (GCC).…

Snap Inc., in partnership with Omnicom Media Group (OMG) and Annalect have released a new study revealing that advertisers in the GCC achieve a…

One image summarises the future that awaits marketing professionals: the fluffy pink, bulletproof hug vest. It’s a fictitious product that could answer the need…

TBWARAAD — The Disruption® Company in partnership with Omnicom has launched its AI platform – Collective AI.

The long-term partnership is set to launch under the name ‘Team X’ in January 2022.

OMD, a global media network that is a part of the Omnicom Media Group secured a trifecta of first place wins including- the title…

Auto enthusiast, movie buff and ardent Disney, Spielberg and Steve Jobs fan, Colin Gottlieb is also the CEO of Omnicom Media Group EMEA and…

For the first time in 20 years, Omnicom Media Group has refreshed its brand identity system, including a new logo with the OMG acronym,…

The UK alone used 125,000 tonnes of plastic wrapping last year, especially around Christmas 500 million canned drinks are sold over the festive period…

Mobile ad fraud is on the rise and is estimated to have doubled since last year. Juniper Research has estimated that advertisers will lose some…