#ForYouParty merged physical and digital worlds.
TikTok marked the end of 2022 with #ForYouParty, an event held at Sound Stage 2, Dubai Studio City, and in-app activations, and that celebrated the most inspiring creators with the TikTok Creator Awards and the platform's most popular communities, including #BookTok and #FoodTok.
Guests at the in-person #ForYouParty event experienced some of the platform's most popular communities and cultural movements through interactive realms. As they entered the event, they were given the viral ASMR cracking clay ball with a color hidden inside that decided their route through the interactive displays and activations which made TikTok's most loved communities come to life, including the 'Bookster's Nook' with recommended reads from #BookTok, Open Mic Mini Stage for the performers and comedians, and Viral Eats for #FoodTok favorites. As the home for entertainment, guests at the #ForYouParty were treated to musical and magic performances.
TikTok celebrated some of the most inspiring creators with the TikTok Creator Awards where winners were announced across numerous categories, including Creator of the Year and Breakthrough Creator of the Year. These creators were awarded for their ability to engage with their audiences and create cultural movements that started on TikTok before moving to the physical world.
Tarek Abdalla Regional General Manager at TikTok Middle East, Türkiye, Africa, Pakistan, and South Asia, said in a statement, “We are filled with pride as we celebrate our community who have been a driving force behind some of the exciting trends of 2022. From sharing innovative ideas to turning their passions into successful careers, the members of our community have shown incredible resilience and creativity. It has been truly inspiring to witness how TikTok has enabled everyone to come together and experience joy, connection, and a sense of belonging. We are honored to have been a part of this journey and look forward to seeing what the future holds for our community.”