Miral, in collaboration with Abu Dhabi Municipality (ADM), and ALEC have planted 300 trees at Al Masar Park in Khalifa City, Abu Dhabi.
Miral, the leading creator of immersive destinations and experiences in Abu Dhabi, in collaboration with Abu Dhabi Municipality (ADM), and ALEC have planted 300 trees at Al Masar Park in Khalifa City, Abu Dhabi. The activity successfully concludes Miral’s “Planting Roots for a Sustainable Future” initiative, reaffirming its commitment to protecting the environment, which is a main pillar under its Group CSR Strategy.
This initiative also comes in line with the “Year of Community”, bringing together over 200 attendees, including employees from Miral and ALEC, as well as around 80 school students from Yasmina British Academy and Yas American Academy. As part of the initiative, participants planted 200 Ghaf trees, 50 Delonix regia (Flame tree), and 50 Azadirachta indica (Neem tree / Indian lilac), actively raising awareness while contributing to a greener future. They also gained firsthand insight into the ecological and cultural significance of Ghaf trees and the vital role they play in sustaining the region’s ecosystem while directly contributing to environmental preservation.
The Ghaf tree holds a special place in Emirati culture and heritage. Recognised as the national tree of the UAE in 2008, it symbolises resilience, endurance, and adaptability. Similarly, the Delonix regia and Azadirachta indica are resilient tree species that not only provide shade and beautify the landscape but also contribute to the emirate’s natural ecosystem. “Planting Roots for a Sustainable Future” is yet another testament to Miral’s ambition in creating long-term value for the UAE, balancing economic growth with environmental responsibility and community well-being under its CSR strategy.
Launched in September 2023, Miral’s Group CSR Strategy focuses on eight pillars: Skill Development & Livelihood, Education, Social Welfare, Health & Wellness, Promotion of Sports, Arts, Culture & Tourism, Environment, and Animal Welfare. Through various initiatives, Miral engages with community members from all walks of life, working to create meaningful and lasting impact.
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