A new addition to the portfolio of Mindshare Global Media Network’s Beirut office is the Waterfront City account, which it acquired following a pitch made by seven top agencies, which included OMD, MEC, and Vertical. Starting December 2013, Mindshare Beirut will oversee Waterfront City’s media operations, which includes managing its communication channels’ strategies, implementation and buying.
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Tensor Debuts the World’s First L4 Personal Robocar in Dubai
Tensor, a leading agentic AI company, will debut the Tensor Robocar, the world’s first personally owned Level 4 autonomous vehicle, at the Dubai World…
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Chasing Virality Sugar Highs in a Low-Attention World
Virality is having a moment, or rather, it is the moment. Remember when brands obsessed over product quality, packaging, and that elusive “brand love”…
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beIN MEDIA GROUP Launches beIN STREAM in the UAE
beIN MEDIA GROUP (“beIN”), one of the leading sports and entertainment media networks in the world, today announced the launch of its innovative new…