The agency will manage all creative and digital communications in Saudi Arabia.
HungerStation chose the leading digital and creative agency Extend-The Ad Network as agency of record following an account review involving multiple agencies. Extend’s Riyadh office will support HungerStation’s marketing communication needs across creative and digital.
Ghassan Kassabji, Extend’s Chief Growth Officer, said: “HungerStation is a clear leader in the Saudi market, and we look forward to our collaboration and delivering their brand and business objectives. We can’t wait to work with the inspiring HungerStation team and launch our first campaign together.”
The award arrives at a key moment where the increased momentum of digitization and emergence of sophisticated, digital-first services are expected to drive the kingdom’s digital delivery industry to grow over 10% per year over the next five years.
HungerStation CMO Dr. Habib Saba, commenting on the partnerhsip with Extend, said: “Extend-The Ad Network has an unparalleled understanding of the Saudi market and culture, which is essential to deliver big ideas and memorable campaigns that resonate with our audience and customers. I am sure this partnership will help us further strengthen the HungerStation brand and accelerate our growth.”
App analytics and market data company, App Annie, have released a new report that sheds light on Gen Z’s mobile behavior, in order to help marketers develop effective strategies to reach them. 98% of Gen Z report owning a smartphone, on average receiving their first at the age of 10. They are also part of […]
Experticity, the world’s largest community of influential category experts have released a new study that sheds new light on the importance of micro-influencers on the average consumer. The study was conducted with online interviews of more than 6,000 individuals from the United States drawn from Experticity’s micro-influencer network and the general population. In addition, more […]
Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report is a detailed compilation of data and insights about internet users’ traditional and digital media usage in 42 key markets worldwide. Communicate will be highlighting the key trends that are shaping the […]
Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]