The announcement follows the launch of Bold Management's regional headquarters in Dubai.
Bold Management, a branch of digital and luxury talent management agency Ykone, announced the appointment of entrepreneur and influencer Ahmad Daabas as Regional Director of their Middle East and North Africa operations. The announcement comes as Bold Management reveals its global expansion with the launch of its regional headquarters in Dubai.
Bold Management represents an exclusive roster of content creators in the MENA region. The division counts several digital talents from all over the world, who constantly attend international happenings such as fashion weeks, film and music festivals, design and lifestyle occasions, and collaborate with brands.
Hailing from a background in fashion and brand consultancy, Daabas is based in Dubai where he launched AMDmode.com – an online portal dedicated solely to men’s fashion – and collaborated with luxury and commercial brands such as Louis Vuitton, Valentino, Christian Dior, Tod’s, Fendi, and more. This led him to consult for several international brands in the MENA region. Daabas received the “Young Arab Award” and, in 2019, was presented with the “Fashion Digital MENA Award.” In 2020, he joined the Lebanese American University as a lecturer in Digital Marketing and Fashion Journalism.
“Bold is a pioneer when it comes to influencer management and marketing globally. I am honored to be joining the company as the head of their MENA region offices, where I’ll be leading the new strategic direction for the region alongside a team of accomplished industry specialists following the vision of Ykone – Baldi for the region. The MENA region is ever-growing, especially within the digital and influencer sphere, and I look forward to the opportunities in store for the future,” said Daabas in a statement.
“After working closely with Ahmad for many years, we are proud to announce he will be joining our Bold Management family where his know-how and expertise are highly valued. His experience in digital and social world systems, coupled with his international approach to influencer marketing, reflects our long-term vision for Bold Management Middle East and Worldwide. We look forward to further establishing our presence and expanding our success in the region with Ahmad at the helm,” said Enrico De Finis, Global Director at Bold Management.
Bold Management's team members come from Milan, Paris, and Dubai, who work with photographers, videographers, DJs, art directors, and content creators.