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WPP Media

Samer Majzoub: ‘MENA’s recovery looks better than we expected’

After years of disruption, conflict and economic uncertainty, MENA’s advertising industry is emerging with a sharper focus on accountability, performance and commercial impact. Samer Majzoub, Regional…

CANNES-LIONS

Ralph Khoury: MENA firms investing in talent and AI will emerge stronger

As MENA’s advertising and marketing industry moves beyond a period of disruption and reinvention, business leaders are looking for signs that a new growth cycle is…

CANNES-LIONS

Peru and Puerto Rico claim Grand Prix honours at Cannes Lions

Cannes Lions has announced the winners of the Creative Data, Media, Direct, PR and Social & Creator Lions during the third Awards Show of the 2026…

CANNES-LIONS

WPP Media launches initiative to develop standards for agentic video buying

WPP Media has announced an Agentic Standards Initiative for Video Buying in collaboration with major media companies, technology platforms, and industry standards bodies, as the advertising…

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Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
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