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Mada Media awards key OOH advertising contract to PHI Advertising

Mada Media has awarded a strategic out-of-home (OOH) advertising contract to PHI Advertising, granting the company rights to install and commercialise a portfolio of advertising assets…

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Al Arabia on the reasoning behind its UAE expansion

Al Arabia has been a leading outdoor solution provider in Saudi Arabia since 1983. Recently it has announced that its UAE branch, Al Arabia OOH Digital…

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AL ARABIA TAKES OVER DUBAI WITH A BOLD MOVE TO BE SEEN BY EVERYONE

Following over 42 years of success in offering OOH advertising solutions in Saudi Arabia, Al Arabia continues its expansion in the Middle East region. 

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GCC OOH INDUSTRY SUMMIT, FEBRUARY 13TH IN DUBAI

The GCC OOH Industry Summit, the first Out-Of-Home industry conference in the GCC region, is set to take place on February 13th, 2025, at the Habtoor…

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Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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JOONAS RUOLAHTI, ON OOH AND ITS FUTURE PATH

Joonas Ruolahti, founder of of Marketing Marina and Marketing Golf, on OOH, its sustainability and target audience diversity.

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SkyBlue Media Gives UAE Transit Advertising a New Look

In the bustling advertising space in the UAE, brands are continuously exploring ways to catch attention with their OOH advertisements. Recognizing the significance of OOH marketing, the Roads…

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From COP28 to Danube Properties: SkyBlue Media’s Latest Bus Advertising Developments

SkyBlue Media is the first out-of-home (OOH) media company in Malaysia to operate all its billboards with 100% renewable energy.

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OMG MENA and The Neuron Partner to Boost Programmatic Digital OOH in the Region

The collaboration hopes to bring a new era of digital innovation and audience engagement to the medium.

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Penguin Media Inks MoU with SkyBlue Media for Outdoor Advertising

The partnership intends to redefine the future of outdoor media advertising across Abu Dhabi and Al Ain.

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Promomedia Has Successfully Established its Presence in Qatar With Stunning Static Outdoor & Digital Media Screens

The outdoor advertising company has brought to life attractive iconic outdoor locations in the heart of Qatar, Al Maha Island.

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Gulf for Good Unveils ‘Champions of Change’ on Sheikh Zayed Road billboards

The charity calls on more UAE residents to embark on adventures with purpose.

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MG Motor and Havas Middle East Announce Latest OOH Campaign in KSA

With its latest OOH campaign launch, MG Motors aims to bridge the gap between its consumers and management.

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BackLite Media Partners with Place Exchange to Enhance Programmatic OOH Buying Opportunities for Global Advertisers

BackLite Media expands Place Exchange’s international footprint as its first regional supply partner in the UAE.

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