Leadership - Communicate Online
Leadership

Operational excellence is not the same as category leadership

Mariam Abouzeid The most dangerous time for a brand to become quiet is often when everything appears to work. Sales are steady. Operations are efficient. Customers…

THE-VIEW

Calm, Clarity, Control: The Leadership Signals People Look For in Uncertain Times

Reim El Houni I have spent a great deal of my career training leaders how to show up in the media, how to navigate challenging questions,…

REBUILDING-TRUST

Ravi Rao joins Assembly MENA amid leadership restructure; new CEO to join in Q1 2026

Global omnichannel media agency Assembly today announced an expanded leadership structure designed to support the next phase of growth in the Middle East and North Africa.…

NEWS

UM MENAT Onboards Susana Tsui Fitzpatrick as CEO for UM UAE

Susana Tsui Fitzpatrick will be leading operations for the agency as CEO across UAE while reporting directly to Joe Nicolas, CEO, of UM MENAT.

NEWS
Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
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Leveraging Podcasts for Thought Leadership

By Vuk Zlatarov, Co-Founder of Poddster

NEWS

Leaders Hall of Fame

As part of recognizing the stars behind Communicate’s 'Best Places to Work' for 2023, we spoke to the leaders of the winning organizations to find out how they maintain a…

NEWS

It’s not about “Women Empowerment”

By Mariagrazia De Angelis, General Manager, Landor Middle East Africa

NEWS

Incubeta Announces Change in Leadership

Incubeta MENA, one of the region's most prominent Digital agencies, today announced a new regional structure and strategic changes within its senior management team, further strengthening…

NEWS

Publicis Groupe Middle East Appoints Elie Milan as Chief Performance Officer for Publicis Media

This is a newly created role as part of the Groupe’s objective to redefine and elevate its media performance offering and unify the hub under a…

NEWS

McCann Launches McCann Content Studios and Announces Leadership Unit

IPG’s Influencer Marketing Agency, ITB, to join McCann Content Studios, rounding out the agency’s influencer practice.

NEWS

Why Putting an End to Blaming Your Boss is the Key to a Promotion

By Denis Liam Murphy, High-Performance Leadership Coach and Author

NEWS

MSL Middle East’s CEO Ajit Ramaswami Promoted to Strategic Advisory Role for MSL APAC

In this new role, he will work closely with the MSL APAC leadership team to provide strategic counsel to strengthen their offering with a focus on…

NEWS

Havas Middle East Promotes Senior Leadership

Havas Middle East has announced three major new appointments to its senior leadership team across functions, in line with its growth. The strategic restructuring is part…

NEWS
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