Loyalty today is built through grounded consistency, says Ghida Batal
In a region shaped by rapid digital change, shifting loyalties, and geopolitical uncertainty, brands are being forced to rethink how they stay relevant beyond price and…
CPG-FMCG
Gulf consumers are value-driven but still willing to pay for quality: Andrey Dvoychenkov
As Gulf economies navigate inflation pressures, evolving consumer expectations, and rapid digital transformation, brands are being forced to rethink how they price, position, and distribute their…
NEWS
UAE Ramadan shoppers shift spending into multiple daily windows
Retail spending in the United Arab Emirates during Ramadan is shifting into multiple daily windows, with shoppers concentrating purchases after sunset and around midday, while spending…
NEWS