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ABG’s Marketer of the Future to examine AI’s impact on marketing

The Advertising Business Group (ABG) will bring together senior marketing, media and technology leaders in Dubai on 29 October for its Marketer of the Future 2026…

NEWS

ABG joins Google’s priority flagger program to strengthen ad safety in GCC

The Advertising Business Group (ABG) has joined Google’s Priority Flagger Program (PFP), becoming the region’s independent advertising body to participate in the initiative aimed at improving…

NEWS

ABG and Publicis Groupe Middle East Launch MENA Retail Media Task Force

The Advertising Business Group (ABG) and Publicis Groupe Middle East have announced a strategic partnership aimed at accelerating the growth of the retail media sector across…

NEWS

Marketing leadership in the Middle East: From pressure to action

Over the past few weeks, something has shifted. In early March, marketing leaders across the Middle East described a cautious environment. The dominant language was “wait…

THE-VIEW

Branded

ABG’s ‘Marketer of the Future’ debuts with focus on AI

The Advertising Business Group (ABG) has concluded the first edition of Marketer of the Future Middle East, which brought together senior leaders from across the region…

NEWS

ABG Launches Marketer of the Future Middle East to Redefine the Future of Marketing in the Region

Flagship event brings together global and regional leaders from marketing, media, technology, academia and government on November 20 at TODA Theatre, Dubai.

NEWS