The network Communication Group recently held its first official regional management meeting in Beirut. The three-day meeting was presided over by the Group’s Chairman, Roger Sahyoun and CEO, Saad El Zein and witnessed the attendance of regional management from the group’s varied disciplines and seven offices that are present in Dubai, Abu Dhabi, Beirut, Jeddah, Riyadh, Cairo and Jordan.
Revolving around the theme “Live the challenge, be the change,” the group’s prime focus and vision for the approaching five years will be to drive change, ensure growth and expansion, and develop their valuable team of professionals.
App analytics and market data company, App Annie, have released a new report that sheds light on Gen Z’s mobile behavior, in order to help marketers develop effective strategies to reach them. 98% of Gen Z report owning a smartphone, on average receiving their first at the age of 10. They are also part of […]
Experticity, the world’s largest community of influential category experts have released a new study that sheds new light on the importance of micro-influencers on the average consumer. The study was conducted with online interviews of more than 6,000 individuals from the United States drawn from Experticity’s micro-influencer network and the general population. In addition, more […]
Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report is a detailed compilation of data and insights about internet users’ traditional and digital media usage in 42 key markets worldwide. Communicate will be highlighting the key trends that are shaping the […]
Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]