Incubeta MENA, one of the region's most prominent Digital agencies, today announced a new regional structure and strategic changes within its senior management team, further strengthening its position as a leading digital agency in the Middle East and North Africa (MENA) region.
Katerina Bazalova has been promoted to Vice President of Creative EMEA & APAC. As a part of her new role, Bazalova will maximize growth with creative solutions for the organization. Prior to joining Incubeta, she held senior positions at Geometry MENA and Cheil Worldwide (London, UK), and will continue to propel Incubeta’s Global and Regional creative solutions.
Commenting on her latest appointment, Bazalova said, “A challenging, yet incredibly inspiring and refreshing industry to be part of. I am honored to be able to drive product & an industry-culture change alongside the best of the best.''
Another appointment is that of Dominic Honess as the Regional Business Director for Incubeta. Honess will oversee the company’s client portfolio, focusing on elevating the offering across Incubeta’s Media, SEO, and Social pillars. Over his 14 years of experience in the digital industry, Honess brings extensive global experience having held prominent positions at multiple markets at UM and Mindshare UK.
“I’m excited to be a part of a fast-growing business that really focuses on delivering the best quality work for our clients,” said Honess.
These changes align with the regional business strategy to continue to drive Incubeta MENA’s long-term growth within the region by developing a diverse leadership team who are deeply experienced and energized to drive the company’s growth.
