AdZouk, a premium online advertising platform, has announced its exclusive partnership with Shablol, a leading Arabic language web portal and safe social network for kids.
AdZouk will be the sole campaign booking source for media agencies, advertisers and marketers wishing to target Shablol’s audience.
Jamie Atherton, managing director says in a press statement, “We are both proud and excited to partner with Shablol on an exclusive basis. Affiliating with such a unique and rapidly growing website is testament to AdZouk’s position in the market as leaders in digital advertising. We expect to see a lot of premium advertising activity on the site as well as superior campaign performance”.
The website offers children aged 6 to 14 the chance to create their own avatar and temporarily live in a safe fantasy world. Kids can explore the website’s comics, chat to peers in the forums, play games and read the latest news.
Jozef Atrash CEO and founder of Shablol adds, “AdZouk is our first choice for securing premium and highly customised interactive advertising campaigns. Shablol is the #1 Arabic website for the youth of the middle east that allows kids to learn, create and have fun in a safe moderated environment with over 1.3 million registered users and 2 million unique visitors each month. Shablol’s ad spaces are highly creative and uniquely designed to engage with early adopters throughout their virtual experiences with us. Advertisers can display their campaigns through advergames, news articles, virtual world presence, competitions and much more. We needed an advertising representative that understands our media along with the unique possibilities for advertisers and know that AdZouk has the tools and the resources to do this”.
App analytics and market data company, App Annie, have released a new report that sheds light on Gen Z’s mobile behavior, in order to help marketers develop effective strategies to reach them. 98% of Gen Z report owning a smartphone, on average receiving their first at the age of 10. They are also part of […]
Experticity, the world’s largest community of influential category experts have released a new study that sheds new light on the importance of micro-influencers on the average consumer. The study was conducted with online interviews of more than 6,000 individuals from the United States drawn from Experticity’s micro-influencer network and the general population. In addition, more […]
Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report is a detailed compilation of data and insights about internet users’ traditional and digital media usage in 42 key markets worldwide. Communicate will be highlighting the key trends that are shaping the […]
Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]