Ai - Communicate Online
Ai

Inception42 launches Arabic AI model ‘Seraj’ for government, enterprise use

Inception42 has launched Seraj, a new enterprise artificial intelligence (AI) model designed to strengthen Arabic-language capabilities for government and enterprise applications. The model was developed in…

NEWS

Built on trust, anchored in strength: GCC finance meets AI and fintech

Pre-Iran crisis, the GCC was on a pace to outperform global growth rates. The Middle East and North Africa economies were projected to grow by 3.5…

CANNES-LIONS

Ralph Khoury: MENA firms investing in talent and AI will emerge stronger

As MENA’s advertising and marketing industry moves beyond a period of disruption and reinvention, business leaders are looking for signs that a new growth cycle is…

CANNES-LIONS

Cannes Lions 2026 Day 3: Winning the AI discovery era by marketing to minds and machines

As part of LinkedIn’s brand activation at Cannes Lions 2026, a group of CMOs gathered on the rooftop of The Carlton for a session titled Winning…

CANNES-LIONS
Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
+

Infobip, Digitas Middle East expand strategic partnership to boost AI-driven customer engagement

Global AI-first cloud communications platform Infobip has announced an expanded strategic partnership with Digitas Middle East, the marketing transformation arm of Publicis Groupe, aimed at helping…

NEWS

AI inference, rising threats and multicloud complexity are reshaping security leadership: report

Enterprise security leaders are facing a new reality as artificial intelligence moves from experimentation to production, according to F5’s latest State of Application Strategy Report. The…

INSIGHTS

WPP Media launches initiative to develop standards for agentic video buying

WPP Media has announced an Agentic Standards Initiative for Video Buying in collaboration with major media companies, technology platforms, and industry standards bodies, as the advertising…

NEWS

Global advertising revenue set to grow 8.9% in 2026: report

Global advertising revenue is projected to grow by 8.9 percent in 2026, significantly higher than earlier forecasts of 7.1 percent, according to the latest 2026 Global…

NEWS

Fox launches TV industry’s first end-to-end agentic Ad platform

Fox Corporation has unveiled what it describes as the television industry’s first end-to-end agentic advertising platform, introducing new AI-powered capabilities across audience planning, media transactions, and…

NEWS

MENA’s creative pulse captured in 10 campaigns

MENA creativity has entered its main character era. From AI-powered seat maps and blind football seats to seasoning-led fandoms and parking spots turned media space, the…

CANNES-LIONS

Saleh Ghazal: MENA is not recovering—It is reinventing growth through resilience

The Middle East and North Africa’s advertising industry is entering a new era shaped by resilience, innovation and long-term investment. According to Saleh Ghazal, CEO of…

INSIGHTS

Why brands no longer need human influencers

Brands have spent a decade building audiences on platforms they don’t own, through personalities they don’t control. The emergence of owned AI personas changes that equation…

INSIGHTS

Max Fashion launches AI-powered try-on experience with Google Cloud

Max Fashion, part of the Landmark Group, has partnered with Google Cloud to launch a new AI-powered virtual try-on experience, becoming one of the early adopters…

NEWS
Trends
Advertising Agency Brand Campaign Marketing Adtech Martech Ai B2B B2C Appointments Client Win Gcc Cmo Data