Publicis Media Middle East has promoted Amine Abou Ajram to Chief Client Officer, a newly created senior leadership role aimed at strengthening client partnerships across the Groupe’s connected media ecosystem.
The appointment reflects the company’s continued shift toward a more connected, client-centric operating model, where collaboration across capabilities is central to addressing increasingly complex business challenges, the company said in a statement.
Tony Wazen, CEO of Publicis Media Middle East, said Abou Ajram brings more than two decades of experience building trusted partnerships across the organization, adding that his ability to translate collaboration into business impact aligns with the company’s ambition to place client value at the center of its operations.
Abou Ajram has spent over 20 years within Publicis Groupe, including roles at Spark Foundry as Business Lead and at Digitas as Head of Media.
In his new role, he will focus on strengthening client partnerships and working with leadership teams across the Groupe to ensure integrated delivery. His remit includes aligning capabilities around client priorities, simplifying complexity, and ensuring consistent delivery of measurable business impact.
Abou Ajram said, “Our goal is to be an indispensable partner to our clients as they navigate transformation and pursue growth. Clients experience our value in how we show up every day and my focus is to ensure the impact we create is consistently felt across their business.”
