Pencell Dubai wins Ulysse Nardin account

| March 4, 2015

The Network Communication Group’s Pencell PR & Events, Dubai, was recently chosen as the PR agency to handle the account of luxurious Swiss watchmaker, Ulysse Nardin.

Why MENA Marketers Cutting Brand Budgets Right Now Are Making a Costly Mistake

Marketing budgets always get twitchy when the economy wobbles. Uncertainty creeps in, boardrooms tense up, and the marketing line item is usually the first…

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Trust, Not Message Control, Is the New Currency

When senior communications executives from across the Gulf gather at W Doha on September 10, they won’t be there to swap award-season conflict stories.…

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Publicis Groupe Middle East Appoints Lizzie Dewhurst as CMO

Publicis Groupe Middle East today announced the appointment of Lizzie Dewhurst as Chief Marketing Officer, a newly created role in which she will lead…

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