The PRCA MENA Digital Awards took place last night to celebrate the best in digital PR and communications across The Middle East and North Africa.
The annual ceremony in its third year was held at the Cheeky Camel, Bonnington Hotel, JLT, Dubai. TV & Radio presenter Laura Naylor, was invited to host the evening.
The awards, which were sponsored by 3Gem, united the regions PR and communications community to recognise and celebrate the great work across the region during the year.
Commenting on the awards, Hayley Clements, General Manager at PRCA MENA, said, “It was wonderful to see so many familiar industry PR and communications celebrate their accomplishments over the last 12 months. We all know it hasn’t been the easiest of times, but it is evident the new way of working has been embraced by our community and wholly proves the digital impact in the PR and Communications space. The MENA Digital Awards created the perfect opportunity to allow attendees to network and celebrate their outstanding work. Congratulations to all our winners and entrants and we look forward to seeing what can be achieved in 2022”.
The night’s big winners were:
Digital Team of the Year – Weber Shandwick MENAT
Digital Professional of the Year – Shannon O’Neill, Seven Media
Best Digital Journalist of the Year – Natasha Hatherall-Shawe, Tish Tash
Best Use of Video in a Campaign – Weber Shandwick MENAT
Best Use of Social Influencers in a Campaign – MG Motor & Performance Communications
Best Use of Reporting and Measurement in a Campaign – W7 Worldwide Marketing Communications Consultancy Agency
Best Social Media Campaign – UAE Government Media Office
Best Use of Content Marketing in a Campaign – DMCC Authority
Best Use of Content Marketing in a Campaign – ASDA’A BCW
Best Performance in a Digital Campaign – Cicero and Bernay Communication Consultancy
Best Use of Paid Media in a Campaign – Weber Shandwick MENAT
Best Digital Marketing Campaign – UAE Government Media Office
The above winners were chosen by an exclusive panel of judges, who delved into all details to shortlist finalists in a transperent and fair process of judging.