Based between Hong Kong and Sydney, Boase will lead the growth of the firm’s specialist Professional Services practice globally.
The Sandpiper Group (“Sandpiper”), an independent communications, public affairs, and research group headquartered in Asia Pacific, appointed Francesca Boase as Managing Director of Professional Services.
Boase has over 20 years of experience in agency and in-house roles working with Boards and executive teams on reputation strategy, corporate communications, and crisis and issues management. She joined Sandpiper from EY where she was Director of Communications for Oceania, leading corporate affairs, issues management, and external communications.
Emma Smith, Chief Executive Officer, Sandpiper, said, “As one of the region’s most experienced advisers in reputation management for professional services, Fran brings a wealth of valuable knowledge and experience to our clients across the Asia Pacific, the Middle East, and beyond. Her appointment coincides with the growth of Sandpiper’s professional services reputation advisory work across the Asia Pacific and the Middle East. Over the past 12 months, Sandpiper has been named Asia Pacific Agency of the Year by PRovoke Media, PRWeek, and the Public Relations Communications Association (PRCA), as well as PRCA’s 2024 Specialist Consultancy of the Year.”
Francesca Boase, Managing Director, Professional Services, Sandpiper, said, "This is an exciting and challenging time for the professional services industry, and Sandpiper’s global reach and deep expertise in corporate and public affairs makes it ideally positioned to partner with clients across the corporate spectrum. I’m looking forward to collaborating with an international team of dynamic and dedicated professionals to lead the practice globally. I’m excited about the opportunities ahead.”
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