Following a review that began earlier this year, Richemont has appointed MediaCom as its global media agency.
Publicis Media’s Blue 449 was the incumbent although the account is handled by different Publicis Media agencies in different markets.
A spokesperson from Publicis Media confirmed the news but declined to comment further while spokespeople from MediaCom remained unavailable to comment.
May 26, 2024
Historically, British, Russian, and Indian nationals led the charge in Dubai’s real estate market, creating a pattern of nationality-driven marketing strategies. But the landscape…
May 26, 2024
Publicis Media ME has announced a strategic partnership with Living Room MENA, an independent creative tech and experiential agency, to reshape how brands engage…
May 26, 2024
Daleel, the Middle East’s personalized financial marketplace, has revealed the results of an independent survey into the UAE’s financial behaviour. It found that 94%…
