MAISON FRED APPOINTS MARCOMLUX AS ITS MIDDLE EAST PR AGENCY
French High Jewelry Maison Fred is pleased to announce the appointment of MarComLux (MCL) as its PR agency for the Middle Eastern Region.
Part of LVMH Group since 1995, the French High Jewelry Maison FRED is pleased to announce the appointment of MarComLux (MCL) as its PR agency for the Middle Eastern Region.
Established in 1936, Maison FRED is a jeweler with unparalleled savoir-faire and undeniable technical expertise that has been reflecting the character and vision of its founder, Fred Samuel.
His consistently warm, caring soul, his infinite love of light and the indomitable joie de vivre of his spirit make FRED “The Sunshine Jeweler.” This unique identity is what gives the brand’s jewelry its distinct character. A celebration of all of life’s moments, both big and small. Building on its rich stylistic legacy, it also draws inspiration from the world of the French Riviera so beloved by Fred Samuel and the Maison.
From the Mediterranean landscape to the Middle East, there is only one step. As FRED seeks to reinforce its presence in the Region, collaborating with MCL represents an initiative to enhance brand visibility and engagement across the region. Josette Awwad remains the Brand PR Representative on the Region and will be accompanied by MarComLux as the PR agency represented by Souraya Al Ahmar, PR & Communications Director and Nadine Ghanem, Account Manager.
