A campaign from the Middle East has been named among the world’s most effective advertising, according to Kantar’s 2026 Advertising Effectiveness Awards. Vimto’s Ramadan campaign secured…
Beverage brand Vimto, fast-food chain Al Baik and dairy company NADEC emerged as Saudi Arabia’s top advertisers for February 2026 after recording the biggest increases in…
Tik Tok rounds up the most creative moments on the platform in 2020.