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How the Israel-US-Iran Conflict Is Impacting GCC Consumer Markets

The escalating conflict involving the United States, Israel and Iran has evolved into more than a geopolitical confrontation. For the economies of the Gulf Cooperation Council…

CPG-FMCG

Ramadan Rush in Focus as Middle East Conflict Impacts Luxury Trade

The Middle East contributes about 5% to 6% of global luxury sales, according to estimates by Morgan Stanley and Bank of America, and the region’s importance…

NEWS

US Podcast Ad Spend Falls 21% in January After Q4 Surge: Magellan AI

US Podcast advertising spending fell sharply in January following the holiday-season surge, though several major brands maintained strong investments in the medium, according to new estimates…

NEWS

Luma AI shifts compute to Saudi after US clears major chip sale: Semafor

A US-based video artificial intelligence startup is set to shift part of its computing operations to Saudi Arabia after Washington approved the sale of tens of…

NEWS

Branded

US Ad Spending Seen Growing 9.5% in 2026 as AI Reshapes Marketing: IAB

US advertising spending is projected to grow 9.5% year-on-year in 2026, driven largely by digital channels and the increasing use of artificial intelligence in marketing, according…

NEWS

Netflix Advertising Growth in Focus as Earnings Season Begins

Netflix and Intel are set to report earnings this week, with investors closely tracking whether advertising growth and artificial intelligence exposure can sustain their respective growth…

NEWS

Arab News Correspondent Hosts “Special Election Coverage” on Detroit radio

The Arab News Newspaper, the leading English language newspaper of the Middle East with bureaus in Chicago and New York, is sponsoring a special weekly radio…

NEWS

Amazon Gives Publishers Ability To Arrange Commercials

By Garett Sloane Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire TV. On…

NEWS

Wix.com gets Super Bowl offer it can’t refuse

(Image credit: Wix.com. Super Bowl 2017 ad.) Wix.com chief marketing officer Omer Shai woke up on the morning of February 1 to a surprising message from the…

NEWS