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Television

Calm, Clarity, Control: The Leadership Signals People Look For in Uncertain Times

Reim El Houni I have spent a great deal of my career training leaders how to show up in the media, how to navigate challenging questions,…

REBUILDING-TRUST

Dubai Media Incorporated, Kuwait Television sign MoU to strengthen Gulf media cooperation

Dubai Media Incorporated (DMI) and Kuwait Television have signed a Memorandum of Understanding (MoU) to enhance media cooperation, expand joint content production, and strengthen the exchange…

NEWS

Middle East media and entertainment market projected to reach $76.79 billion by 2031

The Middle East’s media and entertainment industry is expected to witness steady growth over the coming years, driven by rising digital consumption, expanding gaming ecosystems, and…

NEWS

Paramount sues in hostile bid to buy Warner Bros Discovery

Paramount Skydance said on Monday it has filed a lawsuit against Warner Bros Discovery (WBD) as it continues to pursue an unsolicited bid to acquire the…

NEWS

Branded

OSN Expands Multi-Year Deal with Warner Bros. Discovery for MENA

Renewed deal cements OSN as the home of HBO in MENA, with its products offering the latest series and classic library content from the studio.

NEWS

Ramadan 2023: TV and TikTok Marketing Mix to Deliver 21% Higher Brand Impact

A meta-study commissioned by TikTok in the MENA region found that TikTok provides the highest incremental exposure to TV compared to other video platforms. According to…

NEWS

CNN Business Arabic Goes Live

New media outlet delivers global economic, business and finance news and analysis to millions of Arabic speakers across the globe.

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Choueiri Group’s DNA Appointed Media Representatives for Alsumaria

Appointment covers GCC and Levant region.

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WARC Report: Global TV Media Costs Increase 31.2% Post-Pandemic

A new WARC analysis has found that media inflation is driving up the cost of advertising across channels, with TV most affected. These findings are published…

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Blue Engine Studios to Offer Innovative Premium Content in MENA

Newly formed content creation and production company offers scripted and nonscripted shows targeting pan Arab digital media, linear TV, and OTT market.

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ZEE5 Global Celebrates South Asia in Its New Global Campaign; Invites You to Experience Stories From Our World

The expansive global campaign includes a 70-second brand film showcasing the extraordinary realities of South Asia, leading into the narrative “If this is our reality, imagine…

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