Publicis Groupe Middle East has launched Youth Studio, a first-of-its-kind hub designed to help brands better understand and engage with Gen Z and Gen…

Snapchat, in partnership with Publicis Media and NRG, has released new research revealing how the path to purchase is being redefined across four key…

Snapchat has relaunched its Family Safety Hub, a refreshed and more inclusive platform designed to help families navigate the app confidently and safely. The…

Snap Inc., in partnership with Omnicom Media Group (OMG) and Annalect have released a new study revealing that advertisers in the GCC achieve a…

Dentsu MENA has today released new insights from its “Unlocking the Currency of Attention KSA” study, showcasing Snapchat’s powerful role in capturing and retaining…

In an exclusive interview, Dina Al Sabbagh, Global Research and Insights Lead at Snap Inc., explains to Communicate why retailers in the Kingdom need…

By Madeeha Hussain, Marketing Professional

Telgana Ala Snap – the new GCC-focused campaign aims to position Snapchat as the region’s number one platform for staying connected.

Partnering with Snap and Teads, and powered by Lumen Research, the study will unlock the performance of key digital platforms when it comes to…

OptimizeApp, a Kuwait-based advertising technology startup that enables SMEs to create, launch, and optimize campaigns on social media channels has joined forces with Snapchat…

Brands and partners now have the opportunity to place the coveted First Story ad in Friend Stories, providing opportunities to boost interaction and impact.

My AI is an experimental chatbot available to Snapchat+ subscribers.