While the concept of branded residences isn’t new, its economic and emotional appeal has intensified—especially in high-growth markets like Dubai. For newer developers particularly,…

Historically, British, Russian, and Indian nationals led the charge in Dubai’s real estate market, creating a pattern of nationality-driven marketing strategies. But the landscape…

Dubai Land Department’s new measures help ease the transition to corporate tax laws for businesses.

In the dynamic world of PropTech, the seamless integration of business and digital technology is paramount to success. As the Chief Product Officer, Christophe…

Initiative brings together a diverse line-up of seasoned female real estate players.

By Sami Eid, Head of Marketing and Communication at Ithra Dubai

Last month, Nakheel took to Twitter to unveil its brand-new identity. With this announcement, the master developer also revealed its position on the Dubai…

For artists, brands, and gamers, the metaverse is a living reality. Travis Scott’s Fortnite concert was attended by 27 million; JP Morgan just signed…

By Nelson Sequeira, Chief Growth Officer & COO of Tonic International

An exclusive interview with DGDA’s Group CEO part of Arab News coverage for Saudi National Day, by Lama Alhamawi.

In mid-January, Group Plus, Plus Holding’s outdoor media subsidiary, signed a ten-year contract for a network of 12 LED signs around the entrance of…

  Property development company Indigo Properties has recently assigned Blue Apple as its advertising and PR agency in the UAE. Blue Apple takes up…