
November 25, 2025
ABG’s ‘Marketer of the Future’ debuts with focus on AI
The Advertising Business Group (ABG) has concluded the first edition of Marketer of the Future Middle East, which brought together senior leaders from across…

November 25, 2025
The Advertising Business Group (ABG) has concluded the first edition of Marketer of the Future Middle East, which brought together senior leaders from across…

October 21, 2025
Publicis Groupe Middle East has launched Youth Studio, a first-of-its-kind hub designed to help brands better understand and engage with Gen Z and Gen…

September 23, 2025
Publicis Groupe Middle East has acquired Chain Reaction, a leading independent digital marketing agency in the region, in a strategic move to reinforce its…

September 2, 2025
Property Finder, MENA’s leading interconnected real estate platform, today unveiled the largest AI-generated skyline hoarding ever created in Dubai to mark the launch of…

August 26, 2025
Snapchat, in partnership with Publicis Media and NRG, has released new research revealing how the path to purchase is being redefined across four key…

July 29, 2025
Reigniting the spirit of exploration, Publicis Middle East has unveiled its latest campaign for Jeep. Titled “Desire Path,” the campaign serves as a call…

June 16, 2025
If you’re not flying RHO Airlines, you need an upgrade. This is not your average airline. There are no delays, no chicken-or-beef existential crises…

June 9, 2025
Publicis Communications KSA, the creative hub of Publicis Groupe Middle East has announced the appointment of Hessa Al Sudairy as Executive Creative Director. In…

May 14, 2025
Athar – Saudi Festival of Creativity, the largest gathering for the creative marketing industry in Saudi Arabia, has officially announced the launch of the…

May 7, 2025
Publicis Media ME has announced a strategic partnership with Living Room MENA, an independent creative tech and experiential agency, to reshape how brands engage…

February 26, 2025
Landmark Reach, the retail media division of Landmark Group, has partnered with Publicis Media, the media hub of Publicis Groupe, to strengthen and expand,…

January 24, 2025
King Faisal Specialist Hospital issues ad to encourage organ donation.

January 15, 2025
Publicis Groupe Middle East has announced the appointment of Dyala Badran as Chief Content Officer for the MENA region.

November 25, 2021
By Elias Karam, Strategic Planner at Publicis