Digitraction
Our life is a social book. But, that’s a stale fact. What’s hot? We post #InstaUpdates on our social platforms – “Feeling blessed”, “Having lunch”, “Watching…
NEWS
Trusting the Machine in Online Marketing: Discovering your Audience
Exponential, a global provider of advertising intelligence and digital media solutions, has put together a four-part series on “Trusting the Machine in Online Marketing”. The first…
NEWS
Will Unilever’s higher online standards jeopardize industry effort?
Advertising trade groups spent years developing standards for online ad viewability before they were approved earlier this year. Now, one of the world’s biggest marketers and…
NEWS
