Middle East - Communicate Online
Middle East

Ermenegildo Zegna sees Middle East recovery after Iran conflict disruption: report

Italian luxury menswear group Ermenegildo Zegna has seen an improvement in its Middle East business in recent weeks following disruption linked to the Iran conflict, with…

NEWS

Annalect, Snowflake partner to boost AI-driven martech solutions in MENA

Annalect, the data and analytics division of Omnicom Media Group, has announced a new initiative across the Middle East and North Africa (MENA) in collaboration with…

NEWS

SOCIALEYEZ drives Q1 momentum with sector-focused expansion

Middle East creative agency SOCIALEYEZ reported strong first-quarter growth across several sectors, adding new retainers, expanding strategic partnerships and increasing large-scale event coverage as brands and…

NEWS

Dentsu reorganizes Europe, Middle East and Africa operations

Dentsu has reorganized its Europe, Middle East and Africa operations under what it described as a simplified regional structure, eliminating the role of EMEA chief executive…

NEWS
Branded

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
+

Publicis Media Middle East promotes Amine Abou Ajram to CCO

Publicis Media Middle East has promoted Amine Abou Ajram to Chief Client Officer, a newly created senior leadership role aimed at strengthening client partnerships across the…

NEWS

Middle East conflict weighs on Prada Group growth despite 14% revenue rise in Q1

The Prada Group reported a positive start to 2026, but flagged a more pronounced adverse impact from the Middle East conflict on its performance, particularly affecting…

BRANDS

Middle East demand lifts India’s dairy export volumes

India’s dairy exports to the Middle East surged to record levels during the recent West Asia crisis, as Gulf importers rushed to secure supplies despite shipping…

NEWS

Global marketing spending surges on event demand: PQ Media forecast

New forecasts from PQ Media covers the Middle East-Africa region and three other geographic regions. Global advertising and marketing spending is expected to accelerate sharply in…

NEWS

Why the Middle East’s agency pitch system is broken — and nobody wants to admit it

After more than two decades leading agencies and client relationships in the Middle East, one thing has become increasingly clear: the region does not have a…

NEWS

SHEIN launches ‘Magic Vanity’ livestream in Middle East to boost partner brands

Global online fashion and lifestyle retailer SHEIN has announced the launch of a new livestream shopping event in the Middle East aimed at helping partner brands…

NEWS

UAE investors stay confident despite geopolitical tensions: Survey

Confidence among UAE retail investors in the local economy and stock market remains strong despite geopolitical tensions and market volatility, according to the latest UAE Retail…

NEWS

Marketing leadership in the Middle East: From pressure to action

Over the past few weeks, something has shifted. In early March, marketing leaders across the Middle East described a cautious environment. The dominant language was “wait…

THE-VIEW

Omnicom Advertising, Google launch AI-powered creative intelligence system in Middle East

Omnicom Advertising and Google have launched an AI-powered creative intelligence system in the Middle East, with plans to expand it across Africa, the Middle East and…

NEWS
Trends
Advertising Agency Brand Campaign Marketing Adtech Martech Ai B2B B2C Appointments Client Win Gcc Cmo Data