
June 28, 2024
WARC: The Age of Average is Upon Us
In another plethora of buzzwords and trending concepts – the ‘age of average’ is synonymous with the death of distinctiveness. It addresses the ubiquitous…
June 28, 2024
In another plethora of buzzwords and trending concepts – the ‘age of average’ is synonymous with the death of distinctiveness. It addresses the ubiquitous…
June 13, 2024
In its new InfluAnswer Arabia report, Weber Shandwick shares insights related to topics on the minds of MENA’s content creators, and how brands can…
June 14, 2023
Microsoft overtakes Amazon to join Google in the top three and McDonald’s ranked as the most valuable non-tech brand; Coca-Cola rejoins the Top 10.
March 17, 2023
Majid Al Futtaim’s State of the UAE Retail Economy Q4 report finds that UAE recorded its strongest GDP growth since 2006, actualizing it to…
March 2, 2023
Cicero & Bernay Communication Consultancy and 3Gem Research & Insights launch the third edition of the annual regional corporate social responsibility survey report.
December 9, 2022
YouGov’s latest Global Media Whitepaper report studies media behavior across 18 international markets. The report finds out how in-person media activities are most likely to…
November 15, 2022
Houbara, an integrated creative and content-driven communications agency released its inaugural Environmental, Social, and Governance (ESG) Report for 2021.
October 7, 2022
Digital Turbine conducted World Cup Research to understand and analyze the behavior and preferences of viewers in UAE, KSA, and Egypt during the World Cup,…
July 22, 2022
US-based independent research consultancy, Forrester, has just released its analysis of the seven major media agency groups based on a wide range of capabilities…
May 26, 2022
The latest impact report commissioned by Google in collaboration with the research, strategy, and policy consultancy, Public First reveals how Google’s products contributed to…
May 10, 2022
NFTs saw explosive growth in 2021, but this growth hasn’t been consistent and has leveled off so far in 2022. Below, we’ll explore how…
February 11, 2022
YouGov’s Best Buzz Rankings reveal the brands that generated the most NET positive buzz in 2021
February 9, 2022
A new Juniper Research study found that global digital advertising spend will increase from $407 billion in 2022 to $753 billion in 2026; representing growth of…