
July 23, 2024
Curate Content, Commerce will Follow
In the realm of content commerce, with the rise of social media, 47% of businesses claim to have obtained more success on working with…
July 23, 2024
In the realm of content commerce, with the rise of social media, 47% of businesses claim to have obtained more success on working with…
July 10, 2024
In a world where digital influence extends beyond mere brand endorsements, influencers, and content creators are emerging as powerful agents of social change. The…
May 7, 2024
As consumers lose trust in traditional media, they turn to influencers who can play a crucial role in expanding the brand’s online presence. HAVAS Red…
April 26, 2024
As the demand for content continues to grow, the creator economy promises to thrive, as long as it matures wisely, says Anthony Nghayoui, Social…
March 11, 2024
Late last year, Adidas tugged on our heartstrings with the launch of its global Originals campaign, paying homage to the legacy of the trefoil…
February 9, 2024
The marketing agency has developed more than 170 successful campaigns, reaching over 75 million individuals across 50 trusted brands.
February 6, 2024
“Influence will lead marketing efforts by 2020. It’s the most effective form of advertising there is, and coupled with a solid content strategy, no…
February 6, 2024
By Sahil Chopra, Founder & CEO, iCubesWire
January 24, 2024
By Dave Ansari, Entrepreneur, Creative Director, Business Strategist | Dream Farm Agency
December 19, 2023
The 2023 report highlights various key points that play an integral role in the success of an influencer campaign, putting clients at an advantage.
November 27, 2023
By Sahil Chopra, Founder & CEO, iCubesWire
September 15, 2023
IPG’s Influencer Marketing Agency, ITB, to join McCann Content Studios, rounding out the agency’s influencer practice.
September 4, 2023
Red Havas Group, the micro-network of borderless merged media agencies, announced the global launch of SWAY, an end-to-end influencer marketing service designed to help…
March 24, 2023
YAAP, a new-age specialized content and influencer marketing company, today announced the appointment of Nandita Saggu as Partner to help drive the company’s growth…