Hubert Boulos - Communicate Online
Hubert Boulos

DEKUPLE Group expands into Middle East with launch of Das Kapital Dekuple Group

French communications, data and marketing company DEKUPLE Group has entered the Middle East market through a new venture, Das Kapital Dekuple Group, established in partnership with…

NEWS

In search of performance

Why FMCG growth still depends on memory, attention, and long-term brand building—not dashboards alone. I started my career in the 90s working with the Harvard of…

INSIGHTS

Admen of the world unite: DDB belongs to all of us now

DDB’s sunset has been in the news for more than a month. Now, the  Guillotine has fallen.  Any Adman’s feed on LinkedIn is filled with opinions,…

THE-VIEW

DDB Appoints Ramsey Naja as Regional Executive Director for the Middle East

Ramsey will join Firas Medrows the current Regional Executive Creative Director at the helm of DDB’s creative departments.

NEWS
Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
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