Acxiom's new guide explores the inner workings of identity amid all the new regulations.
Forrester Research provides solutions on how to tackle the challenge of data deprecation.
New guide from Pubmatic shares insights on different techniques and technologies to help master identity and addressability in a post-cookie-less world.
Consumers worry about privacy online but have been ready – at least so far – to give up some of their personal information in exchange for…
The California Consumer Privacy Act is a new privacy law that came into effect on January 1st, 2020. According to the law, companies are required among…
By Hussam ElHage Have you ever thought what element(s) within Emails and SMS’s that hold(s) the real value? Hint: it is not the ad copy. It…
By Sharvari Alape The DIFC Data Protection Law No. 1 of 2007 is due to be modified soon with the new proposed Data Protection Law [2019]…
By Laurent Sirgy In today’s hyper-connected world, data security and privacy are integral in everyday life. Data forms the very foundation of any modern digital enterprise.…
We spoke to Puja Panuum, the Managing Director of Blis, about how companies can leverage geolocation data while maintaining people’s privacy. She said that in today’s…
Facebook and Apple are in another fight over privacy and data after reports surfaced last week that Facebook built a consumer research app that opened a…
Two weeks back, Facebook said it had discovered a data breach affecting 50 million users and had informed local law enforcement. Here’s a recap: There was…
(Image: Jack Dorsey and Sheryl Sandberg testify before the Senate Intelligence Committee. Credit: Bloomberg) Facebook chief operating officer Sheryl Sandberg and Twitter CEO Jack Dorsey received…
For the past year, select Google advertisers have had access to a potent new tool to track whether the ads they ran online led to a sale…