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Brand Guru

Advertising reality show ‘The Brand Guru’ to be launched

Nathen Mazri is launching ‘Entergage mobilevision’ in 2017 out of Dubai. Mazri has interviewed over 1,000 marketing and brand directors and entertainment producers in the course of 16…

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Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

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Transparency in the storm: How the GCC managed crisis communication

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Ounass expands into physical retail activations with Stage

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Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

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