Mariam Abouzeid The most dangerous time for a brand to become quiet is often when everything appears to work. Sales are steady. Operations are efficient. Customers…
Rami Joudi has been appointed the Head of Corporate Communications for BMW and MINI in the Middle East, leveraging regional experience and industry expertise.
BMW Middle East in collaboration with their Dubai importer AGMC launches an NFT collection of the iconic engine roars of the 'm series' car engines.
Serviceplan Middle East have won an agency-wide pitch to retain their status as the lead creative agency for BMW Middle East.
Former Talabat comms exec will oversee all of the group's brands.
Snapchat has announced partnership with advertising partners for the debut of its new advertising product, Commercials. The Snapchat Commercials are an unskippable, six-second ad unit that are exclusively…
RAPP Middle East, part of the Omnicom network, has just concluded an extensive pitch process bagging a three-year CRM contract for a leading automotive client. The…
BMW Group Middle East has announced the renewal of its partnership with Serviceplan Middle East as the lead brand agency for the BMW and MINI brands…
Following a multi-agency pitch that spanned over six months, BMW Group has reassigned Zenith MENA to handle its media planning and buying account.
Elevision Media, which owns and operates the LED screen at the DIFC, will be supporting the launch of the new BMW i8 with a campaign…
