BMW Motorrad Middle East and AGMC, the authorized BMW Motorrad importer in Dubai and the Northern Emirates, hosted a Female Community Ride bringing together 80 women riders and enthusiasts from across the UAE as part of the month-long observance of Emirati Women’s Day.
The event, held at AGMC Dubai Motor City, featured talks from two Emirati women who shared their personal experiences and achievements.
Dr. Fatima Alloghani, the first Emirati woman to ride her BMW F 750 GS solo around the world, spoke about her journey of courage, resilience and exploration.
She was joined by Emirati equestrian and show jumper Amal Almeheiri, who spoke about perseverance and breaking barriers in sport and beyond.
The talks were followed by an open discussion, allowing participants to share their own stories and experiences and connect in the spirit of Emirati culture and sisterhood.
Participants then took part in a group ride through Dubai to Meliá Desert Palm. The convoy was led by Emirati rider Hind Al Budoor on a BMW S 1000 RR with the M Competition Package, accompanied by five female safety marshals.
At Meliá Desert Palm, participants gathered for a dining experience. The ride highlighted the confidence, freedom and sense of community shared by women through their passion for motorcycling.
“This is what Make Life a Ride is all about, bringing people together through a shared passion for motorcycles,” said Steve Noon, head of BMW Motorrad at BMW Group Middle East.
“After the incredible response to last year’s event, it was great to see such a big turnout this year and witness their love for riding and community,” Noon said. “Women are redefining what is possible in motorcycling and continuing to inspire a new generation of riders while leaving a lasting impact on the community.”
Muhamet Latifi, general manager of AGMC Motorrad, said the gathering reflected the power of community and the importance of creating spaces where women could connect, inspire one another and celebrate their achievements.
“We are proud to support an event that brings together Emirati culture, shared ambition, and the spirit of sisterhood,” Latifi said.
The gathering reinforced BMW Middle East Group’s commitment to providing platforms for women that foster confidence, adventure and strong communities both on and off the road.
