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Arabic

Arabic YouTube audiences share a common emotional language: study

A new academic study argues that Arabic-language YouTube audiences across five Middle Eastern countries are not five separate national conversations but pieces of a single, region-wide…

INSIGHTS

Luma AI opens Arabic-enabled image API across MENA

Luma AI has opened access to its Uni-1.1 API, introducing production-grade image generation and natural-language editing tools with native Arabic-language rendering for developers and enterprises across…

NEWS

Scaling Arabic Voices: iHeartArabi’s Plan to Turn Creators into Global Stories

Dina Al-Hajjar, Program Director at iHeartMedia’s Arabic division, iHeartArabi, says the company is building an Arabic-language audio-first network with deep experience in podcasting, rooted in regional…

NEWS

Abu Dhabi Arabic Language Centre launches Digital Arabic Library on Amazon

Abu Dhabi Arabic Language Centre (ALC), part of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has partnered with Amazon to launch…

NEWS

Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Shahid becomes MBC Shahid as group aligns streaming with broadcast strategy

Shahid, the Middle East’s most-watched Arabic streaming platform, has officially rebranded as MBC Shahid, a move by its owner MBC Group to align the service more…

NEWS

Dentsu Launches First of its Kind Cross-platform Attention Study in Arabic

Partnering with Snap and Teads, and powered by Lumen Research, the study will unlock the performance of key digital platforms when it comes to eyes-on-format attention…

NEWS

Deep Dive Into the World of Arabic Infotainment

In the ever-evolving world of entertainment, more than 80% of viewers in the MENA region show a keen interest in watching Arabic shows. Communicate sits down with Jamie Cooke, General Manager of…

NEWS