The new initiative scales privacy-safe audience enrichment, targeted advertising, and closed-loop measurement.
Which brands made it to the top?
This is the first fully exclusive Digital Out-of-Home (DOOH) partnership that focuses on bringing premium, relevant advertising to the local Emirati communities.
Co-CEO Reed Hastings acknowledged that the global streaming platform will be acquiring advertisements in the next "couple of years."
As life in China slowly begins to return to normal, the draconian measures that were earlier implemented to curb the spread of the virus have taken…
