Share Share News Explore the MENA Programmatic Maze Who does what in the regional programmatic ecosystem? Communicate maps it out for you. By Communicate Staff | September 10, 2020 Tags: Infographic Mena MCIT, Snap partner to train 20,000 Saudi talents in digital skills by 2030 Saudi Arabia’s Ministry of Communications and Information Technology (MCIT) and Snap Inc. have signed a strategic partnership aimed at equipping more than 20,000 Saudi… NEWS KFC Arabia taps into Baloot culture with Saudi campaign KFC Arabia has launched a Baloot-inspired campaign in Saudi Arabia in collaboration with TBWA\RAAD and Zat Baloot, seeking to turn the popular card game… NEWS Publicis wins PepsiCo global media business, exits Coca-Cola pitch Publicis Groupe has been appointed PepsiCo’s lead global media partner, taking on media responsibilities across more than 200 markets and replacing Omnicom in several… NEWS +
