Lipton has teamed up with Horizon FCB Dubai to unveil a region-first campaign inspired by the global phenomenon, Squid Game. The goal? To introduce Lipton’s…

KSA’s low-cost carrier flynas had a big ambition and an even bigger challenge. The company wanted to launch three new summer destinations in Europe,…

Always has launched a new campaign to spotlight a common but often unspoken challenge faced by women during their periods- the inability to sleep…

Georgina Rodríguez — international celebrity and style icon, and one of the most followed women in the world — is the new face of…

At the 72nd Cannes Lions International Festival of Creativity, FP7McCann won seven Lions, emerging as the most awarded agency in MENA in terms of…

Nowadays, parenting is a shared experience. The credit? Not always. While both parents play an equal role, let’s be honest––moms tend to get the…

Aramex, the leading global provider of logistics and transportation solutions, has launched an innovative AI-generated campaign to educate customers on identifying scams. The timely social media…

If you’re not flying RHO Airlines, you need an upgrade. This is not your average airline. There are no delays, no chicken-or-beef existential crises…

This Father’s Day, the LEGO Group has launched a regionally tailored campaign encouraging families in the UAE to “Build It With Him” a creative…

McDonald’s UAE will mark its first-ever McHappy Day on Thurday, 12th June with a nationwide initiative aiming to improve access to free healthcare for…

The International Committee of the Red Cross (ICRC) has launched a bold new campaign, Laws Under Attack, to draw global attention to the repeated…

Dubai-based creative boutique quote un quote is proud to announce the launch of its latest regional campaign for Zespri, one of the world’s most…