Wilson will be joining Landor & Fitch at the beginning of November, based out of London.
Landor & Fitch, a specialist brand and design consultancy, appointed Liz Wilson as its new Group Chief Integration Officer.
Reporting to Jane Geraghty, Global CEO, Liz will be responsible for bringing together Landor & Fitch’s growing group of brand and design specialist agencies to create unique integrated client solutions. As part of Landor & Fitch’s ongoing strategy to expand its offer to meet the evolving needs of its clients, the group has brought in new capabilities, including Man vs Machine (motion design), Fitch (experience design), bdg (workspace design) and most recently, amp (sonic branding) to offer brand-led design solutions.
“We are delighted that Liz is joining our team. With the expansion of our offer and our new specialist partners, Liz is uniquely qualified to help us unite our teams and strengthen our offer for clients. Her extensive experience and track record of transforming and growing creative businesses make her the ideal candidate to lead our integration and growth efforts as we continue to evolve our offer to meet the needs of our ambitious clients. We are also delighted to bring another strong, inclusive female leader into our leadership team,” said Jane Geraghty.
Prior to joining Landor & Fitch, Wilson served as Managing Director, Growth and Integration for Accenture Song Europe, and previously as Chief Operating Officer across Karmarama's diverse group of capabilities, leading the integration into Accenture after the agency's acquisition in 2016. Wilson brings over 25 years of expertise in advertising, branding, digital, and customer experience and is a specialist in integrating these disciplines to drive growth.
“I'm thrilled to be joining Landor & Fitch in this exciting new role. I'm looking forward to bringing together everything I've learned in creative and professional service businesses elsewhere to help continue the rapid growth already being driven by the enhanced range of skills and capabilities. And I'm particularly looking forward to working with the talented Landor & Fitch team to create broader, bolder, more innovative solutions with the power to transform our clients' brands and businesses,” says Liz Wilson.