Entertain or Be Forgotten: Why Brands Are Losing the Attention War
By Mike Khouri, CEO, tactical. (Following the release of tactical.’s new report, Entertain Me or Die. – a study exploring how entertainment has become the most…
THE-VIEW
TREND-JACKING: HOW TO RIDE THE WAVE WITHOUT TOPPLING OVER
Mike Khouri, CEO of Tactical explains the Trend-Jacking concept and how bands can use it in a timely and purposeful manner.
NEWS