Transformation - Communicate Online
Transformation

A Glimpse into the Advertising Industry 16 Years Ago

Taking a trip down memory lane, Noura Souki, Account Director at Cheil, reflects on the remarkable transformation of the advertising industry since her arrival in Dubai in 2006.

NEWS

5 Strategies to Adapt to Today’s New Reality

Zeina Estwany Barakat, CCO ME & Partner at Product of the Year, on how innovation can be sparked by chaos.

NEWS

EXCLUSIVE: Reda Raad reveals the transformation of TBWARaad

“We are ready to embark on the next 15 years – with [a] heavy focus on accelerating digital, mobile and creating powerful content for our clients…

NEWS
Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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