Sustainable Solutions

Seedtag’s New Contextual Audiences Connect Brands with Unique Consumer Interests

Driven by Seedtag’s Contextual AI technology, Contextual Audiences allow marketers to activate accurate and scalable targeting to reach their ideal audience.

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A Life-Centric Approach to Transforming Sustainability from Within

By David Fregonas, Accenture Song Lead across Middle East.

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The Marketing Society Announce the Sustainability Squad

The initiative was launched in collaboration with Zayed University and the SEE Institute to drive active change in the UAE.

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The Future of Space Science and Communicating it in the Age of AI

With everything we’ve been through in the last couple of years, space takes up the least of our priorities. But is existence even viable on earth…

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Branded

WARC Partners with Cannes Lions & UK’s Advertising Association to Launch Sustainability Hub

WARC in partnership with Cannes Lions, the Advertising Association, and Ad Net Zero, launched the WARC Sustainability Hub, a one-stop resource to help marketing practitioners worldwide tackle the…

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How Bentley Markets Itself as a Sustainable Luxury Brand

With a sustainable investment worth £2.5 billion Bentley aspires to transform its entire product portfolio, into a next-generation, digital, flexible, and high-value manufacturing facility.

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A ‘New World’ of Workforce Data Will Drive Sustainability

By Michael Cupps, Senior VP, Marketing at Activeops

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Wunderman Thompson Commerce Partners with Vaayu to Bolster Sustainability.

Global e-commerce consultancy, Wunderman Thompson Commerce has partnered with sustainability and climate change organization, Vaayu, to create a global sustainable commerce practice.

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