The world’s highest earners and business leaders continue to exert significant influence over consumer behaviour, with 80% of so-called “Global Influentials” saying they actively shape the…
New forecasts from PQ Media covers the Middle East-Africa region and three other geographic regions. Global advertising and marketing spending is expected to accelerate sharply in…
Gross monitored advertising expenditure across the GCC crossed $8.6 billion between December 2024 and November 2025, underscoring the region’s continued status as one of the most…
