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Social Responsibility

Responsible Marketing is Key to Brand Success

by Leandra Meintjes, CEO of PROVEN 360

NEWS

The Hurdles and Rewards of Creating Society-Changing Work in MENA

A chat with the team behind "Dirty Laundry."

NEWS

Tide’s ‘Brightening Billboards’ Light Up the Streets of Beirut

Tide, the leading brand in laundry care, has taken the initiative to brighten up the streets of Lebanon with its new "Brightening Billboards." In the midst…

NEWS

Leo Burnett Beirut & ABAAD’s ‘Dirty Laundry’ Campaign Disrupts Arab World’s Online Sphere

Leo Burnett Beirut and ABAAD launch campaign, 'Dirty Campaign' in collaboration with multi-disciplinary artist Remie Akl reiterating the consequences of silencing and shaming rape victims.

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Branded

From Homepage to Doorstep: How Lenovo’s Omnichannel Campaign with Amazon Ads Drove Success During Peak Shopping Season

By Communicate Staff

Transparency in the storm: How the GCC managed crisis communication

By Hoda Rizk

Ounass expands into physical retail activations with Stage

By Communicate Staff

Aramco remains Middle East’s sole entrant in Kantar BrandZ global top 100

By Communicate Staff
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Publicis Foundation Launches ‘Working With Cancer’ to Erase the Stigma of Cancer in the Workplace

In a world where one in every two people will be diagnosed with cancer in their lifetime, the Publicis Foundation is launching the first cross-industry coalition…

NEWS

Publicis Groupe’s ‘Useful Wishes’

Publicis Groupe's latest effort raises awareness for Human papillomavirus (HPV), which is a very common group of viruses that are linked to several types of cancer, including nearly 100% of cervical…

NEWS

Dentsu MENA Partners with Sacred Groves to Turn E-waste into Flourishing Forests

Dentsu announces a new partnership with Sacred Groves, as part of an ongoing commitment to climate action, the promotion of more sustainable consumption, and investment in nature-based…

NEWS

Ogilvy PR Launches Global Business Influence Offer

Ogilvy PR has launched a new Business Influence offering that will enable clients to access the burgeoning influence business economy at the B2B level.

NEWS

Havas’s ‘Red Impact’ on the MENA Region

Last week, Red Havas launched ‘Red Impact,’ a new offering that brings together its environmental, social, and corporate governance (ESG) capabilities from across the world under…

NEWS

City Centre Deira’s Latest Campaign Brings Families Together

Helping to create memorable moments with loved ones, City Centre Deira – owned and operated by Majid Al Futtaim in the UAE – launched its Closer…

NEWS

Peacefull Partners with UNHCR to Reiterate Brand Message, “Skincare with a Purpose”

Homegrown skincare brand, based out of the UAE, Peacefull has launched a CSR initiative to support UNHCR, on World Humanitarian Day. Communicate sat down with Founder…

NEWS

Houbara Partners with Carbon Management Expert, Elementsix, to Bring Authenticity to ESG Communications

Houbara, an integrated creative and content-driven communications agency, announces a strategic partnership with Elementsix, a Dubai-based carbon management and climate change solutions consultancy, to support clients in taking…

NEWS

Wunderman Thompson & Child Focus Raise Awareness for Missing Children

To mark the 21st International Missing Children’s Day, Wunderman Thompson and Child Focus have launched a striking new campaign built around a website that can only be kept alive by…

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