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Snapchat

85% Saudis Want Brands in Their DMs? Snapchat Study Reveals a Big Shift

Snap Inc. has unveiled new research in partnership with MCN media agency brands, revealing that one-to-one visual conversations are rapidly transforming how brands connect with consumers…

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Chopard, BOSS digital boutiques at Snapchat’s luxury AR ‘Winter Village’

The Snapchat Winter Village will be available in the Middle East, France, the US, the UK, Germany, the Nordics, and Benelux. Snapchat has unveiled its first…

NEWS

Snap Inc. Research Reveals Qataris are amongst the most digitally-engaged in the GCC

New findings reveal how Qatar’s Snapchatters are driving digital behavior in the region.

NEWS

Publicis Groupe Middle East and Snapchat Launch Youth Studio: a Hub that Replaces Youth Myths with Real Insights Across the GCC

Publicis Groupe Middle East has launched Youth Studio, a first-of-its-kind hub designed to help brands better understand and engage with Gen Z and Gen Alpha (Gen…

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Branded

Ariel drives 30% sales growth with Amazon Now campaign in UAE

By Communicate Staff

Spotify gives artists power to block misattributed tracks in new beta feature

By Communicate Staff

IKEA turns store strolls into rewarding steps

By Communicate Staff

TOD gears up for FIFA World Cup 2026 streaming across MENA

By Communicate Staff
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Snapchat and Publicis Media New Research on the Future of Shopping in Saudi Arabia

Social platforms, immersive tech and cultural influencers are redefining how Saudis shop across key lifestyle categories

NEWS

Snapchat Relaunches Family Hub to Support Safer Digital Experiences for Teens and Parents

Revamped digital safety platform offers new tools, content, and resources.

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Snapchat delivered a 14% higher ROI than the grouped channel average, achieving roughly twice the average ROI of other social platforms.

New study from Snap Inc., Annalect and Omnicom Media Group reveals that Snap delivers efficiency on ROI that is +14% above the Annalect’s media average benchmark.

NEWS

DENSTU’S ARABIC ATTENTION STUDY HIGHLIGHTS SNAPCHAT’S UNIQUE ROLE IN CAPTURING CONSUMER ATTENTION

Dentsu MENA has today released new insights from its "Unlocking the Currency of Attention KSA" study, showcasing Snapchat's powerful role in capturing and retaining audience attention…

NEWS

Snapchat & Kearney Report: Saudi Retailers Have Yet to Catch Up with the Kingdom’s Innovation Pace

In an exclusive interview, Dina Al Sabbagh, Global Research and Insights Lead at Snap Inc., explains to Communicate why retailers in the Kingdom need to focus…

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The Influence of Snapchat’s Ads and Spotlight Feature in the MENA Region

By Madeeha Hussain, Marketing Professional

NEWS

Snapchat Deepens Ties with Arab Communities Through New Campaign

Telgana Ala Snap - the new GCC-focused campaign aims to position Snapchat as the region’s number one platform for staying connected.

NEWS

Dentsu Launches First of its Kind Cross-platform Attention Study in Arabic

Partnering with Snap and Teads, and powered by Lumen Research, the study will unlock the performance of key digital platforms when it comes to eyes-on-format attention…

NEWS

Snapchat and OptimizeApp Forge Strategic Partnership to Empower SMEs in the MENA Region

OptimizeApp, a Kuwait-based advertising technology startup that enables SMEs to create, launch, and optimize campaigns on social media channels has joined forces with Snapchat in a…

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